What is Fake Cash?
What has struck us for years now, is the confusion on cash in the business. Most operators believe their bank account
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Author: Paul Starkey
Paul Starkey is a 23 year CI industry veteran who led control manufacturer ELAN from infancy to a 150 person company. He is a visionary, keen on innovation, pioneer of on-line training, and numerous product innovations. He is co-founder of Vital Management and Executive Director of BRAVAS Group.
Posts By: Paul Starkey
Why People Buy
How will your customers profit from doing business with you? That’s why they buy! We have long offered this simple advice
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Invest in Training
I was recently struck by a statistic that 62% of American jobs pay less than $20/hour. Combine that with the country’s
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These 5 Actions Improve Labor Margins
Ultimately, Labor Margin is the resounding best measure of productivity, since it combines all factors of productivity, pricing, cost and
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What are some Simple Goals I Need to Set for My Company?
“If you aim at nothing, you will hit it every time” Most of us have been told to set goals
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What’s More Important, Gross Profit or Gross Margin?
Long ago, in small hi-fi shops across America, retailers enjoyed 30-35 percent margins on the systems they sold. Some even
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Is There Anything More Rewarding?
We all work hard. And for what? To provide, to build something, to contribute in some way, and to have a
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Which Is The Hardest Margin To Manage?
In CI, equipment margins are pretty easy to manage (if you don’t allow discounting). And parts (consumables) can be managed
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What One Thing Do Innovators Have?
The baseline character of the entrepreneur is often described as true grit; the ability to be persistent and to persevere. We
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What Does Scale Bring?
Hooray for SONOS, who is seeking an IPO at $3B. Their 5 strategies for the next level are now public
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