Another Good Deed

By Carol Campbell
Published on: May 4, 2018

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From our experience with the Elf Foundation, we are always applauding those in our industry who go over and above the call of duty in giving back to their local community. I wanted to give a tip o’ the hat to our friends at 21st Century Audio Video, Imagine That AV and Design and URC for opening the Adaptive Training Foundation (ATF) headquarters in Carrolton, Texas.

ATF features state-of-the-art AV with URC control dedicated to training veterans with life-altering injuries, delivering custom workout plans for each person. The foundation offers permanently disabled individuals a dedicated rehabilitation path to adapted sport, providing its services 100% free of charge thanks to the generosity of donors.

URC dealer 21st Century Audio Video partnered with Imagine That AV and Design to create the state-of-the-art commercial audio video system with Total Control 2.0 automation and control. The installation features a URC touchscreen, remote control, processing and digital music streaming technology.

The ATF headquarters dedication and Triumph Awards were held on Saturday, April 7, 2018 to showcase the new 18,000 square foot facility and honor the athletes. The event will proudly celebrate the ATF mission – to empower the human athlete, restore hope through movement and redefine the limits of individuals with disabilities.

To learn more about the innovative training and mission of the Adaptive Training Foundation, please visit

For more information about 21st Century Audio Video, visit

For more information about URC, visit


Carol Campbell

Carol Campbell

Carol Campbell is the Managing Director of the Technology Insider Group, Publisher of Technology Designer Magazine, and Executive Director of the Women in Consumer Technology association. She is a publishing, marketing and women’s thought leadership executive with a history of offering outstanding presentation, communication and cross-cultural team management skills.

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