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Referrals and References – Get Comfortable with the Ask

April 20, 2018 Tim Bigoness 0 Comments Ask for referral, Client engagement process, Cost-effective way to generate business, Custom Installation Projects, New technologies, Product great social content, Referrals and references, Small business owners, Trust your work

Most small business owners would agree that referrals and references are a cost-effective way to generate new business. It’s not

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Business Marketing News Social Media

Cleanup on Aisle 6

April 20, 2018 Stephanie Casimiro 0 Comments Controlling access, Designated gmail, Google analytic code, Login information, Online presence, Permission in google analytics, Review the site, Secure log-in, Sharing your data, Social media problems, Social media tips

An issue came up this week while I was onboarding a new client. They spent thousands of dollars on a

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Business Marketing News Social Media

7 Steps to Improve Your SEO

April 13, 2018April 13, 2018 Veronica Esbona 0 Comments advertising, cedia, seo, tags, technology insider group, veronica esbona

Search engine optimization (SEO) is designed to grow the visibility of your website and brand in organic search engine results.

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Business News Social Media

Digital Word of Mouth

April 6, 2018 Stephanie Casimiro 0 Comments Affordable social media marketing, Build trust, Custom installer dealer, Customer services, Informative content, Positive online review, Promote business online, Social accounts, Social manager, Social Media, Social media marketing, Trust in brand

Social media has leveled the playing field for all businesses, large and small. Executed properly, any business can reach a

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Business News Social Media

You Catch More Bees with Honey

March 30, 2018 Stephanie Casimiro 0 Comments Build your brand, Building trust on social media, Professional brand, Professional conversations, Social Media

I’m sure you remember your mom telling you, “If you don’t have anything nice to say about someone . .

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Business News Social Media

The Fall from Face

March 30, 2018 Jason Takahashi 0 Comments Advertising platform, Breach in trust, Efficient marketing platforms, Facebook, Media giants, Privacy issues, Protecting data, Sharing of personal life, Social media security, Social media strategy, Target promotions

The first time my eyes grazed a scrolling Facebook feed was the fall of 2004. I was visiting colleges as

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Business Marketing News Social Media

Trust in the Brand

March 23, 2018 Stephanie Casimiro 0 Comments Advertorial content, Blogs, Brand trust, Branded content, branding, Communications manager custom installer market, Education content, Media, Online content, Online marketing, Online strategy, Social media marketing

In today’s hectic, frenetic online world, producing content for a diverse array of platforms is crucial to most company’s success.

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Business Marketing News Social Media

Print vs Digital

March 16, 2018 Stephanie Casimiro 0 Comments Brand development, Campaigns, Digital advertising, Digital marketing, Digital platforms, Multi-channel approach, Print advertising, Social media channels, Social media marketing, Social media metrics, Targeted campaigns, Traditional print

Last week, I shared some basic social media metrics that are used to demonstrate the ROI of social media marketing.

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Business News Social Media

So What?

March 9, 2018March 10, 2018 Stephanie Casimiro 0 Comments Affinity rate, Amplification, Analytic reporting, Digital word of mouth, Direct measurement, Engaging customers, Social management, Social media campaign, Tracking engagement

I was chatting up a colleague and asked how her executive team responded to her presentation about how much success

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