custom integration – Technology Insider

Tech Advances Demand New Business Strategies

February 12, 2021February 12, 2021 George McKechnie big box, ci, ci channel, consumer products, custom integration, customer support, george mckechnie

We’re caught between the “easy to use” product claims of manufacturers and the mostly ill-informed expectations of consumers. What to

Business Luxury Marketing News Sales

Passionately Fire Up That Demo!

December 31, 2020December 31, 2020 Doug Henderson A/V retailers, Audio, ci, custom integration, Great demo material, Great system, music system, Traditional A/V store

Somewhere along the line audio sales people went from passionately saving the world from bad sound to not saving the world from

Business Finance Luxury Marketing News Sales

Is There More Myth than Method in Custom Integration?

September 18, 2020September 18, 2020 Paul Starkey Business challenges, CE PRO 100, custom integration, High-end clients, Internet of Things, Luxury audience, Luxury CI company, Networks, Security, Service plans

For years now, there has been a prevailing conversation about major challenges facing CI’s. You know: that RMR (or the

Business Luxury Marketing News Sales

Make it Personal, and Personalized

January 16, 2020January 16, 2020 Doug Cole custom integration, Integration possibilities, Interfaces, Smart home experience, Smart home technology, System processors, technology, Universal Remote control, User experience

Expectations always run high when we talk to connected consumers who want all of the benefits of smart home technology.

Business Luxury Marketing News Sales

There Goes The Biz … And Getting It Back On Track!

June 7, 2019June 7, 2019 Doug Henderson CI dealers, Control brands, custom integration, Home automation, Multi-room experience center, Music, Performance audio business, Sound, Sound quality, Stereo store, technology, Whole house sound

When I started in this business way back in the 1970s, people purchased a stereo for a self-evident reason –

Business Human Resources News

Labor Access and Utilization

May 31, 2019May 31, 2019 Marilyn Sanford cedia, cepro, ci, ci channel, custom integration, lincedge, marilyn sanford

Finding talent is getting harder, under-charging for our labor is a problem, as is focusing too much on box revenues.

Business Luxury News

Up Your Customer Support Game

November 16, 2018November 16, 2018 George McKechnie cedia, consumer technology industry, custom integration, customer support, george mckechnie, system failure, technology insider group

Use “pro-active design” to anticipate likely failure pathways Many home tech specialists today are turning to service-related programs—such as product

Business Luxury News Sales Viewpoints

Mike Grubb – Luxul

September 30, 2017 Maureen Jenson custom integration, Hardwired routers, luxul, Program interfaces, wifi, WiFi Technology, Wireless controller

I recently sat down with Mike Grubb, VP of Marketing at Luxul, to talk about the release of two new

Business Luxury Marketing News Sales Viewpoints

Tom Doherty – HTSA

September 9, 2017September 9, 2017 Maureen Jenson cedia expo, Custom Installation, custom integration, Music distribution, Professional standards, Remote control, technology, Trade association

Well-known industry icon, Tom Doherty, has been appointed to a new role at HTSA, placing him in charge of special

Business Luxury Marketing News Sales Viewpoints

Bob Madonna – Savant

July 22, 2017July 22, 2017 Maureen Jenson Alexa integration, custom integration, Luxury market, Savant, Savant Home, Savant Scenes, technology, Voice command, Wally product line

I sat down with Savant CEO Bob Madonna nearly a year after he came back to Savant to retake the

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